My Coroflot Portfolio (complete professional portfolio) [link]

NAME: Lawrence Yeung
JOB TITLE: Industrial Designer

Lead designer for Mad Catz, Inc. Product Development working between San Diego and Hong Kong. Mad Catz designs hardware & accessories for the video game industry. Our officially licensed Nintendo, Microsoft Xbox & Sony PlayStation products are found in retail stores with Best Buy, Fry's, Target, Walmart, Toys R Us, Sam Goody, RadioShack, GameStop and GameCrazy. Mad Catz is the leading third party video game accessory company in the global gaming market.
Resume

CONTACT:

Freelance Email: hellolawrence@gmail.com
Business Email: lyeung@madcatz.com

My linkedin [link]
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EDUCATION:

College For Creative Studies (CCS) Detroit, MI
Bachelor's Degree in Industrial Design (Graduated in May 2004)

My Alumni Profile [link]
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EXPERIENCE:

COMPANY: Mad Catz, Inc. (Industrial Designer - Full Time Staff - Salary)
March 2006 - PRESENT

Lead designer for Mad Catz, aka GameShark, GameStop, Joytech, & Saitek working with our Product Managers in the US, UK & China (Console & Hand-held Hardware and Soft Good products such as Gaming Backpacks & fashion forward Hand-held Cases). Involved with the Creative Services Department for product packaging and Sales Department with slide show presentations for buyers and product pitching. As a team, we design the future #1 third party controllers & accessories for all next generation video game consoles (Microsoft Xbox 360, Xbox, Sony PlayStation 3, PlayStation 2, PSP Slim, PSP, Nintendo Wii, GameCube, and DS Lite and DS). With a portfolio of Licensed Products, we design specific products for our licensor including Sony, Microsoft, Nintendo, EA NFL, NHL, MLB, MTV Rock Band Harmonix, Capcom Street Fighter 4, Bionic Commando, and Resident Evil 5, Ubisoft Petz, Bungie Halo, Assassin's Creed, Mass Effect, Gears of War and Gears of War 2, Marvel Fantastic Four, DC Comics Batman, and Disney Pixar The Incredibles. Product Development responsibilities involve brainstorming new product ideas & concept designs, current market research & strategy for license & core products, competitive shopping, designs through daily free-hand sketching, both traditional & digital rendering, orthographic drawings & product dimension specification, color & finish selection, communication with engineers, design approval, efficient time management and a fine understanding of what is priority. Experienced in overseas business travel for product development with factories, meeting with sourcing vendors in Hong Kong and Shenzhen, currently holding an International Visa for business. Frequently attending professional industry trade shows such as E3 (E for All) at the LA Convention Center and CES (Consumer Electronics Show) in Las Vegas.

The conceptual art & design of products featured here are uploaded only after final production dates are released. All images in this portfolio are actual products on the market and intended for viewing only, no publication without permission. The shape and design of featured products in this portfolio are the tradedress of Mad Catz, Inc. (For product info or online purchase, please visit www.madcatz.com).

My Company [link]

COMPANY: American Iron and Steel Institute (AISI Intern - Contract)
June 2003 - September 2003

The internship offered the opportunity to work with a design team through solutions for the Urban Youth project theme. Industrial manufacturing and processing were guided by AISI steel application specialists and industry professionals. Designed & milled from an Alias wire model and presented in front of media representatives and design professionals. The final presentation was displayed at the 2004 Detroit Auto Show.

Car Design News - Internship Featured Story
www.cardesignnews.com/news/2003/031103ccs-aisi/index.html

My Cardesignnews Portfolio [link]
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SKILLS:

Market Strategy and Product Brainstorm
Pencil / Marker Ideation & Rendering
Orthographic / Product Dimension Drawing
Digital Wacom Tablet Sketching & Rendering
Adobe Photoshop CS3
Alias Studio Tools 3D Modeling
Solidworks
Prototype Model Making
Clay Surface Modeling
Communication with Mechanical Engineers
Ergonomics Designer
PANTONE Color and Plastic & Paint Finish Specialist
Outsourcing & Vendor Communication
Cut & Sew Soft Goods Manufacturing
Production Product Photography
Powerpoint Presentation

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AWARDS:

Best of CES 2009 Award - Best Gaming Accessory
Street Fighter IV Tournament Edition FightStick
[link]

Best of IGN 2009 Award
Street Fighter IV Tournament Edition FightStick
[link]

Limited Edition Comic-Con SFIV Controllers
[link]
[link]

Ars talks with the men behind the Mad Catz FightSticks
[link]

PS3 Maven - Street Fighter 4 PS3 Controllers Gallery Article
[link]

INTERVIEW WITH MAD CATZ (STREET FIGHTER IV ACCESSORIES LINE)
[link]

SDTEKKEN - Street Fighter IV Making The Grade A FightStick Story
[link]
[link]

Street Fighter IV Tournament Edition FightStick Success Blog
[link]

Xbox Freedom - Wireless N Adapter Concept for Uninterrupted Internet
[link]

Xbox Freedom - Rock Band Wireless Fender Telecaster
[link]

PS3 Maven - Rockband 2 Telecaster: Tribute To Fender’s Telecaster Article
[link]

PS3 Maven - PS3 HDMI Selector Cooling System
[link]

PS3 Maven - Mad Catz PS3 Controllers Design Collection
[link]

College For Creative Studies Alumni Story
[link]

2004 NAIAS Display - AISI Internship Auto Show Display
Sony Drive model was displayed January 4-19 at the North American International Auto Show in Detroit

AISI Corporate Internship Publication
[link]

Car Design News Article - AISI Internship
CCS - American Iron and Steel Institute Challenge 2003
[link]

Discovery Channel Interview - AISI Internship Auto Show Display
"Student Car Designers Hit The Big Time" Television Broadcast

Auto & Design Magazine - featured AISI Internship publication
Issue 145 p.93

Prosume This Blog - Sony Car AISI Internship Model
[link]

Car Design News Article - Senior Thesis
College for Creative Studies - GM Autonomy 2020 project
[link]

Dean's List

Ford Scholarship

CCS Merit Scholarship
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LANGUAGES:

English
Chinese (Cantonese)

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HOBBIES:

Car Racing & Modification (Porsche Cayman S)
Sport Bike Riding (Yamaha R6)
DJing (Serato & Vinyl)
Gaming (PlayStation 3, Xbox 360, Nintendo Wii)
PSN : Decepticon
Xbox Live : DEATHBYLAW
My Facebook [link]
My MySpace [link]

I am in the process of uploading my entire design portfolio, thank you to my deviantWATCHers and everyone that has +fav my dA. Welcome to my deviantART.

Thanks,
Law

(TheDesignerLaw)